Raise your hand if you've been to a Fair or Outdoor Festival this year. Raise both hands if you've been to more than one. Now smile because you feel silly with both your arms in the air.
Summer in MN is the best thing on Earth. Every weekend you can find a summer festival in a local city, Celebrations center around everything from raspberries to potatoes to stock cars to just the city itself. No matter what they are celebrating you are almost guaranteed to find yummy food, activities for kids, a midway, a live band, a car show and a business fair.
Show and event marketing is a huge part of our marketing plan at Universal Windows Direct MN. Throughout the summer (June - August) we spend the majority of our weekends working in a booth to promote our business, and our awesome line of UniShield windows and doors. Needless to say, we have it down to a science.
We can go from everything in the truck to "open for business" in about 20 minutes.
We have the perfect size cooler that ensures we drink a gallon of water a day.
We have perfected the "show food" shopping trip to keep us eating and snacking right in the midst of full on fair food temptation.
We have made events into networki ng and social events. Building relationships and enjoying the connections with familiar faces and other local business owners. Some days would get very long without our friends.
We have a section in our closets dedicated to UWD wear - which ensures that no matter how many days the event is, and no matter what the weather has in store for us... we will be branded. In layers.
Last but not least, we know that working these summer shows are different than working home improvement expos. We know you didn't head out to the fair with a window replacement project in mind. So we show you our windows, we give stickers to your kids, we answer your questions and if you don't want to schedule a free estimate, we'll give you a brochure to take home. We know that when you're ready, you'll call us.
Thanks to every single person this summer who stopped by our tent to talk with us. Days can get long and we can get a little crazy.
Thanks to previous customers who made a point to visit. Thanks to all the show sponsors who make us feel appreciated and welcome, and thanks to that girl at Pride with the pink and purple pigtails who bounced in to give us a smile because we looked lonely. It isn't easy to work those events, but it's worth it. We love our company and we love offering such a great product at a factory direct price.